Press
Media Contact
| Weber Shandwick for IceBreaker Jaclyn Ruckle, 425-452-5432 jruckle@webershandwick.com or send a text message or e-mail to press@icebreaker.mobi. |
In the News
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Apr 25, 2008 | Parsing reality from the hype IceBreaker's Crush or Flush has introduced an advertising feature that encourages users to vote on brands such as the Scion xB. |
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Apr 15, 2008 | Don't Forget To Flush Launching at ad:tech this week, this "Golden Ticket" is a branded profile that is folded into the queue of member profiles. Crush or Flush has a built-in advantage here, because the format actually lets you register dislike of the offer, flushing it the same way you would a loser profile. |
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Apr 15, 2008 | IceBreaker Launches Ad Campaign: Users Get To Crush Or Flush Brand Names The Golden Ticket goes live today to target the almost 1 million registered Crush or Flush users. Of the 100 profiles a day that users view on average, only a couple will be brands to ensure people don't find them obnoxious. |
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Apr 15, 2008 | Crush or Flush offered to advertisers IceBreaker's strategy highlights the biggest challenge social networking companies face: turning traffic into dollars. Even behemoths like MySpace, Facebook and Orkut are struggling to monetize massive followings online and in mobile. |
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Apr 15, 2008 | Product Marketing Drives Online Success Many of the (mobile) apps that have failed (like the cited Yahoo! Mobile) are traditional products designed for the computer screen. They are then repackaged for the mobile phone. The problem there is the lack of product marketing that goes into creating a truly mobile application. Enter IceBreaker's Crush or Flush social network. |
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Dec 12 ,2007 | Mobile Social Network Crush or Flush Shares Growth Stats Crush or Flush has shared some statistics that suggest it is doing quite well. |
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October 01 ,2007 | MySpace Invades Mobile, Even More While MySpace started online and is moving to mobile, other entities say they're first focusing on the mobile phone space. Crush or Flush claims more than 300,000 registered users and says nearly 98% of its members access the site on their phone instead of online. |
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Sep 27 ,2007 | MocoInterview: Josh Levine, Crush Or Flush On Carrier Deals For Social Networks Icebreaker recently announced a deal with AT&T to put its mobile social network service Crush or Flush on the carrier's portal, the biggest deal it has pulled off to date. I spoke with Josh Levine, VP of marketing, about the deal, the importance of carrier deals to a social network and the thinking behind the sites features. |
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Sep 07 ,2007 | Love on the Run Mobile dating—the latest high-tech dating trend—means romance is now literally in the air, traveling wirelessly, thanks to a slew of new mobile startups and established players rushing to pluck dollars out of the ether. |
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Aug 14 ,2007 | Forecast: UGC to generate $5.7 billion by 2012 Boost Mobile announced mobile social software developer IceBreaker's Crush or Flush service is now available to the operator's 4.5 million subscribers, complete with a set of new features. |
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Aug 15 ,2007 | Boost Mobile Subscribers Get Crushed or Flushed Boost Mobile's 4.5 million subscribers will be happy to learn today that Crush or Flush is available to them for the low price of 69 cents a day. |
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Aug 14 ,2007 | Crush or Flush gets Boost Bellevue-based IceBreaker said today that its Crush or Flush application is now available to 4.5 million Boost Mobile subscribers. If you don't already know, Crush or Flush is a mobile social networking service that helps people meet each other on a cellphone. |
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Aug 14 ,2007 | IceBreaker finds crush with Boost Mobile The mobile dating service "Crush or Flush" is now available to Boost Mobile's 4.5 million subscribers, a deal that the Bellevue operator of the dating service says is the first of many carrier relationships it plans to announce. |
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Aug 14 ,2007 | Boost Puts Crush Or Flush On Deck, Charges $0.69 A Day Boost Mobile has put mobile social networking service Crush or Flush in prime placement on its deck, and is charging $0.69 a day to use the service. |
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June 06 ,2007 | V.C.’s Have a Crush on IceBreaker Unveiled in mid-January, the Crush or Flush service allows singles to find potential matches by browsing picture profiles of other members on mobile phones. |
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June 05 ,2007 | IceBreaker gets $7.2 million to boost mobile dating service IceBreaker has landed $7.2 million in new financing, money that the Bellevue startup will use to continue marketing its mobile dating service, Crush or Flush. |
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June 05 ,2007 | IceBreaker: $7.2 million more in venture capital Bellevue-based IceBreaker plans to announce today that it has raised $7.2 million in second-round venture capital. |
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June 06 ,2007 | Mobile Social Software IceBreaker Gets $7.2 Million Crush or Flush is the premier mobile social networking application from IceBreaker that provides an easy way to flirt, chat and meet real people with similar interests in their area -- from their cell phone or PC. |
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June 05 ,2007 | IceBreaker Gets $7.2 Million First Round Funding Seattle-based mobile social networking start-up IceBreaker has raised $7.2 million in first round funding. |
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June 05 ,2007 | IceBreaker Courts Venture Firms IceBreaker, based in Bellevue, Wash., secured $7.2 million in financing co-led by Frazier Technology Ventures and existing investor Lightspeed Venture Partners. |
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June 05 ,2007 | 'Crush or Flush' parent raises $7.2M IceBreaker Inc., which produces the "Crush or Flush" social networking site, said it's raised $7.2 million in financing. |
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May 15 ,2007 | Dumb Is The New Smart While Icebreaker has used various forms of Web and mobile advertising, Levine says that much of the distribution is coming virally and because of the application's very shallow learning curve. |
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April 18 ,2007 | Crush or Flush attracts young lovers IceBreaker, which operates Crush or Flush, announces it has signed up 100,000 members in the first 90 days. |
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April 18 ,2007 | America's Crush on Crush or Flush Crush or Flush reached 20 million monthly page views and 100,000 registered members 90 days after launch, 99% via cell phones. |
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April 11 ,2007 | Crush or Flush Cell Phone Dating Tech reporter Gabriel Slate covers Crush or Flush for Kron 4 News. |
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March 7, 2007 | Love on The Run: Crush or Flush Similar in design to speed dating but specifically designed for the cell phone, Crush or Flush™ displays a picture and personal descriptors (tags) for each person that you can peruse with just the click of a button. |
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March 7, 2007 | IceBreaker social mobile software: Crush or Flush CEO exclusive interview Crush or Flush to the rescue, a new social mobile service from IceBreaker, Inc., a mobile software company that "helps people stay connected through mobile software that is engaging and easy to use." |
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February 14, 2007 | Finding love on the cell phone IceBreaker Inc. debuted an interactive mobile dating platform on Jan. 16 called Crush or Flush. |
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February 8, 2007 | Sexy Data on Mobile Daters In honor of Valentine's Day, Crush or Flush compiled a list of statistical data from its database of U.S. users. |
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January 17, 2007 | Mobile flirting app launches IceBreaker Inc. announced the launch of Crush or Flush, the dating platform designed first and foremost for cell phones. |
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January 17, 2007 | Icebreaker & OKCupid, the latest dating services IceBreaker has raised an undisclosed amount of cash from Lightspeed Venture Partners and individual investors, to launch a mobile dating service - called Crush or Flush. |
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January 16, 2007 | Crush or Flush that hottie Here's an appropriate name for a mobile dating service. It's called Crush or Flush and it is the latest project from Bellevue-based IceBreaker Inc. |
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January 16, 2007 | Icebreaker gets funding, launches cell-phone dating service IceBreaker Inc. received an undisclosed amount of funding and has launched a new interactive dating platform for cell-phone users. |
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January 16, 2007 | Crush Or Flush: The New Way To Meet Real People Anytime, Anywhere On Your Cell Phone Today, Icebreaker Inc. announced the launch of Crush or Flush, the dating platform designed first and foremost for cell phones. |
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November 22, 2006 | Crush or Flush... Dating Service for Cell Phones Internet dating services are old news. These days young people are spending a lot of time using a small screen. The ones on their cell phones. |
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November 13, 2006 | Crush or Flush: Hot or Not for Mobile Phones A wireless startup from Seattle called IceBreaker (run by some ex-Microsofties) will launch Crush or Flush-a mobile version of Hot or Not, with an added twist. |
| April 15, 2008 | Crush or Flush Introduces Dynamic Advertising to Mobile Social Network New 'Golden Ticket(™)' Feature Empowers Marketers to Reach Targeted Audience With Immersive Brand Experience. |
| August 14, 2007 | Crush or Flush launches on Boost Mobile deck with enhanced features IceBreaker Inc., a pioneer in mobile social software, announced today that Crush or Flush™ blazed through its trial period and is now available to Boost Mobile's 4.5 million subscribers with a set of new features. |
| July 24, 2007 | IceBreaker Inc. Names David Laub Chief Financial Officer Mobile social software pioneer hires technology and telecommunications expert to manage international financial operations |
| June 5th, 2007 | IceBreaker Secures $7.2 Million in Funding for Mobile Social Networking Platform First service, “Crush or Flush,” yields 150,000 customers in first four months, Lightspeed Venture Partners, Frazier Technology Ventures to fund further expansion |
| April 18, 2007 | America's Crush on Crush or Flush Crush or Flush surpasses growth expectations, reaching 20 million monthly page views. |
| January 16, 2007 | Crush or Flush Launches Today: The New Way to Meet Real People Anytime, Anywhere on your Cell Phone |
| January 16, 2007 | IceBreaker, Inc. Launches Dating Platform Designed First and Foremost for Cell Phone Users |